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Business origin stories that'll make you want to run through a brick wall. Released every Monday, Wednesday, and Friday. Enjoy.

To Whom it May or May Not Concern: Bombas

3/9/2021

 
Dear business lovers,

If all you care about is making money, keep scrolling.

Good. Now that all the riffraff is gone, I want to share a story about a company that’s making a positive impact on the world...

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After learning that socks are the most requested item of clothing at homeless shelters, Randy Goldberg and David Heath started an athletic sock company with a mission: to donate one pair of socks for every pair purchased. So, in 2013, ‘Bombas’ was born.

To explain this quirky name, we must turn to the wonderful world of bees. Yes, those buzzing little insects that pollinate flowers and make honey. According to my second-grade science teacher, they’re essential for the survival of plants, wildlife, and even humans. As a species, they selflessly dedicate their entire lives to the well-being of others. So, it’s only fitting that the name ‘Bombas’ is derived from the Latin word for bumblebee.

Bees are a huge inspiration to the founders because even though they’re tiny, they have massive impacts. It’s even evident in their mantra, ‘Bee Better’, which is sewn on the inside of every sock to remind customers to make the world a better place.

What’s interesting is that the socks they donate are not the same as the socks they sell. Not only are the donated socks more durable, they're also darker colors, which helps minimize visible wear and tear. The bottom line is that the homeless receive socks that are better catered to their needs.

For the past eight years, this philanthropic company has been building a giant hive of people who have helped donate over 46 million items of clothing to those affected by homelessness. If you’re someone who puts others first, head to their
website!

 
Thanks for having a heart.

Gilly


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